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TVS Motor Company launches the TVS RONIN, its’modern-retro’ motorcycle, in Nepal

TVS Motor Company launches the TVS RONIN, its’modern-retro’ motorcycle, in Nepal

KATHMANDU

TVS RONIN is the first’modern-retro’ motorcycle from TVS Motor Company, made for those who dare to live the unscripted way of life. TVS Motor Company, a reputed manufacturer of two-wheelers and three-wheelers globally, forayed into the premium lifestyle segment with the launch of TVS RONIN for its customers in  Nepal today.

To celebrate its entry into Nepal, eight local bloggers, influencers, and social media content creators rode the TVS RONIN into the launch event, capturing the thrill of the motorcycle. The eight-day ride started in Kathmandu, covering Pokhara, Marpha, Jomsom, Lumbini, Sauraha, and other parts before concluding back in Kathmandu after covering a distance of approximately 1,300 km across several terrains like hills, mountains, and Terai landscapes in Nepal.

Designed from the ground up, TVS RONIN is a lifestyle statement that takes inspiration from the modern, new-age rider. TVS RONIN is designed with style, technology, and riding experience to promote an unscripted lifestyle for the new generation of urban riders. The 225cc motorcycle weighs 160 kg and delivers a whopping 20.4 PS power, making it one of the best power-to-weight ratios in its category, along with a 19.93 Nm torque. The motorcycle has been engineered with unique tech features like rain and urban ABS modes, Glide Through Technology (GTT), and smart Bluetooth connectivity with voice and ride assistance in a retro design package. Its brand philosophy, ‘Live the Unscripted Life’ – stems from the motorcycle’s unique capabilities, both in the city and on the open road.

TVSRONIN understands its customers and their key affinities when it comes to connecting with them across all touchpoints. Music, travel, and social connections are key motivations for the TVS RONIN customer, and the brand connects all these dots seamlessly through unscripted experiences.

Commenting on the launch, Mr. Vimal Sumbly, Head Business, Premium, TVS Motor Company, said, “TVS RONIN has been designed for riders who choose to live an unscripted way of life. We are absolutely thrilled to launch TVS RONIN in Kathmandu today and are confident that this will encourage many young riders from Nepal to be spontaneous, fluidic, and versatile while experiencing the joy of riding on this modern-retro motorcycle. With many years of commitment to building an international business portfolio, TVS Motor has set the benchmark for catering to the diverse needs of two- and three-wheeler buyers across the globe. Our launch of TVS RONIN in Nepal is another step further towards offering the best products to our global customers.”

Commenting on the launch, Mr. J. Thangarajan, President and Director, PT TVS Motor Company, said, “The launch of the new TVS RONIN is a significant milestone for TVS Motor in Nepal. By entering the Nepalese market with this motorcycle, we aim to provide enthusiasts and the broader biking community with the opportunity to appreciate the distinctive design, cutting-edge technology, and connected features of the TVS RONIN. The launch of this motorcycle signifies our commitment to expanding our product range, particularly in the modern-retro segment, and delivering a premium lifestyle experience to our valued customers.”

Mr. Akhil Gupta, Executive Director, TVS Motor Company, said, “TVS RONIN is not just a motorcycle; it’s a lifestyle. We believe it will resonate with the vibrant culture of Nepal, offering a unique blend of timeless design and modern technology. This launch is a testament to TVS Motor’s commitment to delivering innovative and exciting products to our customers.”

TVS RONIN will be available in Nepal in one TD version (triple tone, dual channel ABS). It will be available in TVS Motor outlets across the country for Rs. 4,49,900/- starting December 2023.

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